Legal

Cookie Policy

Last updated October 16, 2026

Effective date: October 16, 2026. This policy explains cookies and similar browser storage used on Reading Asphalt Corp.'s website, the services that use them, and your choices.

What the website uses and why

The website uses services to remember your cookie choices, measure visits, track advertising results, identify visitors, display embedded content, deliver fonts and icons, and protect pages and forms. When you visit, we automatically collect your IP address, browser and device type, pages visited, and time on site. The table below lists the providers, their purposes, and available cookie and storage details.

Tool	What it does	Cookies / storage (how long)	Links
Google Analytics 4 Google LLC	Measures how visitors find and use the website (pages viewed, approximate location, device and browser type) so we can improve it.	`_ga` cookie — 2 years (typical; not measured on this site) `_ga_<id>` cookie — 2 years (typical; not measured on this site) `_gid` cookie — 24 hours (typical; not measured on this site) `_gat_gtag_UA_257821319_1` cookie — not verified	Privacy policy Opt out
Google Fonts Google LLC	Delivers the website's typefaces; your browser requests them from Google's servers, which receive your IP address.	None found by our scan	Privacy policy
Pressable website hosting Automattic Inc. (Pressable)	Hosts the website; its servers process standard request data such as IP addresses in server logs.	None found by our scan	Privacy policy
Google Tag Manager Google LLC	Loads the website's other measurement and advertising tags from one place. It runs only after a visitor accepts, because the tags it loads can track activity for advertising.	None found by our scan	Privacy policy
Visitor identification service (provider not publicly identified) Provider of the sitedataprocessing.com, id-visitors.com and processwebsitedata.com services	Tries to identify otherwise anonymous website visitors by matching their browser to identity data held by partner networks.	None found by our scan	—
Gauges website statistics Gauges (provided with Pressable hosting)	Counts page views for hosting-level traffic statistics.	None found by our scan	—
Elfsight widgets Elfsight LLC	Shows embedded content widgets from Elfsight on some pages; your browser loads them from Elfsight, which receives your IP address and browser details.	`elfsight_viewed_recently` cookie — not verified Elfsight sets its own cookie on its servers (elfsight_viewed_recently) to load and count widget views.	Privacy policy
Font Awesome icons Fonticons, Inc.	Delivers the icons used on the website; your browser requests them from Font Awesome's servers, which receive your IP address.	None found by our scan	Privacy policy
Akismet spam filtering Automattic Inc.	Checks form submissions for spam. What you submit in a form, with your IP address and browser details, is sent to Akismet to decide whether it is spam.	None found by our scan	Privacy policy
hCaptcha spam protection Intuition Machines, Inc.	Checks that form submissions come from a person rather than an automated bot; hCaptcha receives your IP address and browser details.	None found by our scan	Privacy policy
Google Ads conversion tracking Google LLC	Measures which Google ads lead to calls, form requests or visits, and lets Google show our ads to people who visited this site.	`_gcl_au` cookie — not verified `IDE` cookie — not verified `_gcl_ls` local storage — not verified	Privacy policy
Google Maps embed Google LLC	Shows an interactive map on some pages; your browser loads it from Google, which receives your IP address and may set its own cookies.	None found by our scan Google may set its own cookies when the map loads.	Privacy policy
Cloudflare security and delivery Cloudflare, Inc.	Protects the website and its forms from attacks and automated bots and helps deliver pages quickly. Cloudflare receives your IP address and browser details.	`_cfuvid` cookie — session (typical; not measured on this site) `__cf_bm` cookie — session (typical; not measured on this site) `__cflb` cookie — session (typical; not measured on this site)	Privacy policy
CallTrackingMetrics call tracking CallTrackingMetrics, LLC	Shows a tracking phone number and records how you reached the website, so we can tell which ads and sources lead to calls.	None found by our scan	Privacy policy
Cookie consent banner (part of this website) AQ Marketing (first party; no outside company involved)	Remembers the cookie choices you make on this site. If you allow analytics, your browser may also send this site, at most once a day, a list of the names of the cookies and similar storage it holds for this site — never their contents. The list is not stored with anything that identifies you, and it is used only to keep this Cookie Policy accurate.	`aq_consent` cookie — 180 days `aq_consent_report` local storage — Until you clear your browser storage or withdraw analytics consent	—

Your cookie choices

Analytics and advertising tools stay off until you click "Accept all" on the cookie banner or scroll the page while the banner is showing. Scrolling while the banner shows counts as accepting these tools. Use the "Cookie settings" link at the bottom of any page to switch analytics or advertising cookies off, or back on, at any time.

Our website does not respond to browser Do Not Track signals. It does honor Global Privacy Control signals. You can also change your analytics and advertising cookie choices through "Cookie settings" at the bottom of any page.

Embedded content

Some pages include content from other services. Your browser requests embedded content directly from its provider. The provider receives request information and may use its own cookies or browser storage. The site cookie banner does not control the provider's embedded frame. For example, Google Maps receives your IP address and may set cookies when a map loads. Elfsight receives your IP address and browser details and sets its own cookie, elfsight_viewed_recently.

Tracking across other websites

Yes. Other parties may collect personally identifiable information about your online activities over time and across different websites when you use this website. We share data for targeted advertising and use a visitor identification service. That service tries to identify otherwise anonymous visitors by matching their browser to identity data held by partner networks. The visitor identification service and Google Ads collect activity across other websites.

How long storage lasts

Google Analytics: the _ga cookie and cookies whose names start with _ga_ last 2 years; _gid lasts 24 hours.
Cloudflare: _cfuvid, __cf_bm, and __cflb are session cookies.
Cookie banner: aq_consent lasts 180 days. The aq_consent_report local storage entry lasts until you clear your browser storage or withdraw analytics consent.
Durations for the listed Google Ads storage, Elfsight cookie, and _gat_gtag_UA_257821319_1 cookie have not been verified.

If you allow analytics, your browser may send this website a list of the names of cookies and similar storage it holds for this site, at most once a day. It does not send their contents. The list is not stored with anything that identifies you and is used only to keep this Cookie Policy accurate.

Updates and contact

We post the updated policy on this page with a new effective date. If you have questions about this policy, contact us using the details below.

Reading Asphalt, Corp.
P.O. Box 230, Woburn, MA 01888
Email: readingasphalt@gmail.com
Phone: (781) 944-7072

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